In recent years as unicorn tech companies have translated their brand identity into signature headquarters buildings, two typologies have emerged: the egalitarian campus and the powerful, unified icon.
The impressive scale of the Technology Masterplan development in South China has allowed for an effective embrace of both strategies: a campus of iconic buildings.
For the masterplan’s central headquarters building, we propose to maintain these qualities by fitting a vertically arranged campus of office volumes into a singular, iconic envelope to create a natural “summit”.
To form a strong, natural center-point, The Summit embraces a strategy of mediation in response to the various elements of the site.
Starting from the heights of the adjacent mid-rise buildings and landscapes, the building’s silhouette rises to form a central apex. The result is a unifying, faceted, mountainlike envelope; its iconic legibility strengthened by the complexity it contains within.
The vertical “campus” is generated by multiplying and densifying the masterplan’s various blob and block buildings into a studied stack—a natural, vertical extension of the surrounding urban fabric.
The different floorplates allow tenants to arrange various office configurations suited to their needs. Between the volumes, semi-conditioned outdoor spaces are filled with light, shadows, views, and people, all contributing to a dynamic composition.
The ambiguous hierarchy between objects and container rejects a singular reading, forging instead a dual identity for the headquarters building and the future of the internet industry—a singular realm with infinite possibilities. Source by OMA.
Location: Shenzhen, China
Partner: Chris van Duijn
Project Architects: Kellen Huang, John Thurtle
Project Team: Giuseppe Bandieramonte, Ken Fung, Joanna Gu, Tijmen Klone, Martin Lau, Chen Lu, Hector Song, Arthur Wong, Yuemeng Zhao, Junxiang Zhang, Serena Zhang
Local Design Institute: CCDI Group
Vertical Transportation: Ramboll
Sustainability Consultant: Ramboll
Traffic Consultant: Qianhai SPOM
Façade Consultant: VS-A
Multimedia: Loom on the Moon, Atchain